Sunday, February 24, 2008

Music 2.0 Book "Pay What you Want"

Media Futurist Gerd Leonhard did the "unthinkable."

He released his new book in three forms: one a hard copy from a publisher ordered from his website, one version in a PDF download, with a Creative Commons license, and third with a pay-what-you-want option if you prefer to do so.

His writings are very thoughtful, with a European view to the Global market. Always provocative and original.

The Music2.0 Book is here!

  • To order the book, or download the pay-what-you-want pdf, visit

    Music2.0: Gerd Leonhards Essays on the Future of The Music Industry

YouTube video he posted used here as an example of his thinking: "3 Ways to Pay for Content"

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