Sunday, January 08, 2006

Teens Online: Content Creators and Consumers

Very interesting study on the 12-17 year olds of the USA as part of the Pew Internet & American Life Project. They also asked the parent/guardian similar questions and compare the two when relevant. The study was published Nov 2, 2005 and the survey data was at year end 2004.


57% of the teens 12-17 are content creators
19% of teens keep a blog and 38% read them
older girls lead the blogging activity
Half currently download music
Close to a third download video
Most think that getting free music online is easy and its unrealistic to expect people not to do it
US Teens are just as likely to have paid for downloaded music as are have tried P2P.

Of course the rules are different in Canada as far as downloaded music goes, despite the efforts of the CRIA, and one would expect very different behavior by Canadian teens i.e. Northworthy is Canadian.

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